Los Angeles, California - 2005. Three close friends came up with the idea to start a business together. They wanted to put out a brand that represented not only what they were about, but what joined and kept them together as comrades for over a decade. The three young companions shared a love for their heritage and their roots. They were proud of who they were and wanted to share that gift with the rest of the world. This would be the concept that sparked the flame of JEWFRO.

It wasn't long before friends and family caught on and began to see the big picture. Soon, people from all corners of the world, of all races, ethnicities, sexes and beliefs would all begin to realize the true meaning behind JEWFRO and what it means to them.